Background:

Asiatech School of Innovation & Commercialization (ASIC) and its partners are pleased to introduce ASIC’s flagship Research to Revenue (R2R) Webinar Series: TCA101 Awareness Program — an independently developed initiative designed to kickstart commercialization awareness and readiness among researchers, technologists, and future entrepreneurs.

TCA101 offers a fast-track learning experience, introducing core elements of the Technology Commercialization Associate (TCA) certification pathway, aimed at empowering talents to move through TRL 1–9.

Participants will gain practical insights in each 2-hour webinar session, designed to help them kickstart their commercialization journey.

The 12-module series have been carefully curated and segregated into three levels — Beginner, Intermediate, and Advanced — designed to make it easier for participants to choose the package that best suits their current stage.

Participants may opt for one level or mix across multiple levels based on their readiness and interest.

To make this initiative more accessible, we are offering special promotional rates (eg. RM50/module). This effort reflects our intent to ensure more participants can benefit from a shared, foundational understanding of commercialization — aligned with national expectations to build innovation capacity across sectors.

TCA101 helps innovators & entrepreneurs map their ideas & innovation to

National Policy alignment:

*Malaysian Grand Challenge (MGC)

*Dasar Sains, Teknologi & Inovasi Negara (DSTIN)

*Rancangan Malaysia Ke-12 (RMK12)

*Sustainable Development Goals (SDG)

*Environment, Social & Governance Framework (ESG)

*Dasar Pengkomersilan Harta Intelek & Reka Cipta dibiayai Kerajaan

*Technology Domain Policy (AI, Blockchain, Agrculture, UAV,...etc.

TCA101 packages prepared for you:

a) Beginner Level (suitable for TRL 1-3)

Early bird fee, 50% discount: RM150.00/level/pax (ends 31/5/2025).

Promo fee: RM300/level/pax (starts 01/06/2025).

Dates & Modules:

1) 10 June (Tue), 3–5pm: Onboarding & Orientation of Commercialization.

LO: Understand innovation in line with national mandate through the R2R journey and TCA roadmap.

2) 11 June (Wed), 9–11am: Ethics for Tech Commercialization.

LO: Learn the ethical considerations and integrity principles in tech commercialization.

3) 11 June (Wed), 12–2pm: SDG for Tech Commercialization.

LO: Align your research with UN Sustainable Development Goals (SDGs) for greater impact.

b) Intermediate Level (suitable for TRL 4-6)

Early bird fee, 50% discount: RM200.00/level/pax (ends 31/5/2025).

Promo fee: RM400/level/pax (starts 01/06/2025).

Dates & Modules:

1) 11 June (Wed), 3–5pm: Project Management for Tech Commercialization.

LO: Apply effective project management tools to bring research to market.

2) 12 June (Thu), 9–11am: Ethics for Tech Commercialization.

LO: Learn how to manage, evaluate, and scale innovative solutions.

3) 12 June (Thu), 12–2pm: Entrepreneurship for Tech Commercialization.

LO: Develop entrepreneurial skills to champion your innovation.

4) 12 June (Thu), 3–5pm: Product Development.

LO: Discover the steps to convert prototypes into scalable products.

c) Advance Level (suitable for TRL 7-9)

Early bird fee, 50% discount: RM250.00/level/pax (ends 31/5/2025).

Promo fee: RM500/level/pax (starts 01/06/2025).

Dates & Modules:

1) 13 June (Fri), 3–5pm: Business Model Development.

LO: Design a viable business model around your research-based innovation.

2) 16 June (Mon), 9–11am: Market Analysis.

LO: Conduct market research to validate opportunity and fit.

3) 16 June (Mon), 3–5pm: Globalization for Tech Commercialization.

LO: Learn strategies for global scaling and cross-border commercialization.

4) 17 June (Tue), 9–11am: Financial Valuation.

LO: Understand how to value your technology and attract investors.

5) 17 June (Tue), 3–5pm: Positioning Your Innovation for Commercial Success.

LO: Gain clarity on your innovation’s commercialization readiness, explore viable pathways to market, and understand assistance available that support your commercialization journey.

Attractions & Benefits

🎁For Participants:

- Fast, affordable way to begin a commercialization journey.

- Exposure to real tools and templates used by professionals.

- Lucky draw winners to receive a TRL Assessment Tool plus 1-month FREE MCP System (Managed Commercialization Platform) worth RM300 per month.

50% discount ends 31 May 2025: (RM50/module)

a) Beginner Level (suitable for TRL 1-3): RM 150/pax/level.

b) Intermediate Level (suitable for TRL 4-6): RM 200/pax/level.

c) Advance Level (suitable for TRL 7-9): RM250/pax/level.